2018 – Live Ultimate

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The 2018 SEED Live Ultimate 5K took place in Pasadena, CA at the Rose Bowl stadium. In the third year of a partnership with the Seed Food & Wine Festival, runners enjoyed a healthy morning including post-run yoga and a vegan tasting village of sponsors and vendors’ offerings.

Charities Supported:

Share Our Strength’s No Kid Hungry (2012-2014), The Live Ultimate End Child Hunger Initiative (2012-2014), Serena Williams Fund (2014-2015), United Way/Puerto Rico Hurricane Relief (2017), Little Lighthouse Foundation (2019), Alonzo Mourning Foundation (2020).

Brand Collaborations:

Serena Williams, SEED Food & Wine Festival (2016-2018, Miami and Los Angeles), Nike, T-Mobile, Verizon, Delta, Whole Foods, Publix, Equinox, Gatorade, Beats by Dre, Nikki Beach, Braman BMW Miami.

Cities of Major Events:

Miami Beach, Miami, Los Angeles, Santa Monica, Pasadena and San Francisco

Celebrity/Professional Athlete Partnerships:

Serena Williams (2014-2015), Venus Williams (2014-2015), Ray Allen (2016-2018), Alonzo Mourning, Ryan Hall, Cam Levins, Shannon Rowbury, Alberto Salazar, Nike Oregon Project, Misty Diaz.

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